If you use conversion-based bidding, your bid strategies will optimize for these conversions. I am working on an Android application that uses a Google Spreadsheet as a database. Placements are specified using the Placement criterion. A TargetSpend bidder will attempt to spend the smaller of this value or the natural throttling spend amount. Campaign resource names have the form: `customers/{customer_id}/campaigns/{campaign_id}`. The primary serving target for ads within the campaign. Any value below 0.1 is reported as 0.0999. Note: Search rank lost absolute top impression share is reported in the range of 0 to 0.9. Each name is linked to the table that contains its metadata: Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. Note: A zero value is interpreted in the same way as having bid_ceiling undefined. DISPLAY - CPC_BID - UNIFORM 7. Average cost-per-thousand impressions (CPM). Resource name of the geo target constant that represents a country. The total number of view-through conversions. The proposed changes that are pending approval, if any, are found in 'pending_proposal'. The value of all conversions divided by the total cost of ad interactions (such as clicks for text ads or views for video ads). A snippet of JavaScript code that will collect the product id and the type of page people visited (product page, shopping cart page, purchase page, general site visit) on an advertiser's website. Can be set only when creating campaigns. If you use conversion-based bidding, your bid strategies will optimize for these conversions. How often people engage with your ad after it's shown to them. 3-Tier Brand Safety setting for the campaign. A distance view with metrics aggregated by the user's distance from an advertiser's location extensions. A relationship between an ad group and a label. The estimated percent of times that your ad was eligible to show on the Search Network but didn't because your budget was too low. The status of the campaign. Month as represented by the date of the first day of a month. An enum value representing the number of days between the impression and the conversion. SEARCH - 30000,30001,30002 - BID_MODIFIER - UNIFORM 2. How often people interact with your ad after it is shown to them. The official blog for information about the Google Ads, Google Ad Manager, Google Mobile Ads SDKs for AdMob and IMA SDKs, and other Google Advertising Platform developer tools. A job containing offline user data of store visitors, or user list members that will be processed asynchronously. This customer may not have access to all the labels attached to it. Bel ons voor ondersteuning door onze Google Ads-specialisten. It's possible to remove plans if limit is reached. Fields from the above resources may be selected along with this The estimated percentage of impressions on the Search Network that your ads didn't receive due to poor Ad Rank. The number of clicks your ad receives (Clicks) divided by the number of times your ad is shown (Impressions). Required. The highest CPC bid the automated bidding system is permitted to specify. This only includes conversion actions which include_in_conversions_metric attribute is set to true. Resource name of the geo target constant that represents a region. The total number of conversions. False row has the data as originally stated; While true row has the delta between data now and the data as originally stated. Sign up for the Google Developers newsletter, https://support.google.com/google-ads/answer/2471185, https://developers.google.com/adwords/api/docs/appendix/codes-formats#mobile-platforms. This amount is the total cost of your ads divided by the total number of interactions. google_ads_api_v4 google_ads_api_v5 google_ads_scripts google_apis google_apps_script google_drive google_play_services google_plus gpt guide hangout html5 html5_ads https i18n ids ima_android ima_flash ima_html5 ima_ios ima_sdk image image_ads impression_share interstitial interview io13 iOS iOS9 The name of the campaign. 1% equals 10,000. The value of conversions divided by the cost of ad interactions. Please note that the proposal type (proposal_type) changes which fields are required and which must remain empty. Represents a bid-modifiable only criterion at the campaign level. Represents customer client link relationship. A user list. Update (Jul 30, 2019): clarified the sunset schedule. Whether they’re on desktop or mobile, a well-timed ad can turn people into valuable customers. The Internet domain name that this setting represents, e.g., "google.com" or "www.google.com". A bidding strategy that pays a configurable amount per video view. Measures how your ads perform on Display Network sites compared to other ads on the same sites. If the target ROAS is not set, the bid strategy will aim to achieve the highest possible ROAS for the budget. For details, see the Google Developers Site Policies. The number of conversions. Resource name of the geo target constant that represents a city. Use the following filter to show only the fields that can be used when campaign is specified in the FROM clause. Cross-device conversions are already included in all_conversions. Whether bids are to be enhanced based on conversion optimizer data. DISPLAY - 30001 - BID_MODIFIER - UNIFORM. Maximum bid limit that can be set by the bid strategy. Supported combinations of advertising channel type, simulation type and simulation modification method is detailed below respectively. After campaign is created, the field can not be changed. Effective details about the budget are found in fields prefixed 'approved_', 'adjusted_' and those without a prefix. This field is required and should not be empty when creating new campaigns. Average cost of viewable impressions (`active_view_impressions`). When a new campaign is added, the status defaults to ENABLED. A Keyword Plan campaign. Output only. Note: Search budget lost absolute top impression share is reported in the range of 0 to 0.9. This is a list of users a customer may target. Google Ads API Client Library for Java. The percentage of mobile clicks that go to a mobile-friendly page. Note: Search exact match impression share is reported in the range of 0.1 to 1. On November 15, 2019, AdWords API, Google Ads API, and Google Ads scripts will start returning null ID criteria for YouTube channels and videos that have been deleted, due to changes in our data retention policy. The resource names of labels attached to this campaign. The number estimating how often your ad wasn't the very first ad above the organic search results due to poor Ad Rank. Commission rate defines the portion of the conversion value that the advertiser will be billed. Note: Search impression share is reported in the range of 0.1 to 1. User Location View includes all metrics aggregated at the country level, one row per country. Your ad can appear on Google at the very moment someone is looking for products or services like yours. This metric applies to feed items only. Immutable. Each DistanceBucket includes all impressions that fall within its distance and a single impression will contribute to the metrics for all DistanceBuckets that include the user's distance. This metric applies to feed items only. Current model attributed conversions from interactions divided by the number of ad interactions (such as clicks for text ads or views for video ads). A bidding strategy that automatically optimizes cost per thousand impressions. A list that limits how often each user will see this campaign's ads. Week as defined as Monday through Sunday, and represented by the date of Monday. A relationship between an ad group criterion and a label. Bidding category (level 4) of the product. An indication of how other advertisers are bidding on similar products. We assign it a new version number each time it's updated. Category Any value above 0.9 is reported as 0.9001. DISPLAY - CPC_BID - DEFAULT 6. This is an optional field entered by the advertiser and specified in local micros. Resource name of the geo target constant that represents a state. Imported from Google Analytics. Conversions from when a customer clicks on a Google Ads ad on one device, then converts on a different device or browser. This only includes conversion actions which include_in_conversions_metric attribute is set to true. Marking the third major update this year, Google is releasing version 4.3 of the Google My Business (GMB) API to the public today. A Keyword Planner plan. The number of times the ad was forwarded to someone else as a message. 0800 58168 Questions & … Immutable. This includes all conversions regardless of the value of include_in_conversions_metric. A data sharing connection, allowing the import of third party app analytics into a Google Ads Customer. The desired fraction of ads to be shown in the targeted location in micros. A negative criterion for exclusions at the customer level. The application should GET, APPEND and UPDATE values in a spreadsheet, using the Sheets API v4. Geographic View includes all metrics aggregated at the country level, one row per country. AdWords & Google Ads API Web Navi. Max number of keyword plan campaigns per plan allowed: 1. Today Google has announced the latest update to the Google My Business API. New Required Header for Google Ads API Requests Thursday, January 31, 2019 Starting February 11, 2019 if you are making Google Ads API requests using OAuth credentials from a manager account and are accessing a related customer account, you will need an additional HTTP request header/ grpc metadata field. This is the number of interactions divided by the number of times your ad is shown. This change was announced this past February in the Google Ads Help Center.The new alternatives were described in this November 2018 blog post.Once the sunset occurs, requests for the average position (AdWords API, Google Ads API) will return NULL … E.g. Represents the goal which the bidding strategy of this app campaign should optimize towards. Asset is a part of an ad which can be shared across multiple ads. Only pay for results, like clicks to your website or calls to your business. Resource name of the geo target constant that represents a metro. A billing setup is specific to one advertiser. The date when campaign ended. VIDEO - CPV_BID - UNIFORM, An ad parameter that is used to update numeric values (such as prices or inventory levels) in any text line of an ad (including URLs). This only includes conversion actions which include_in_conversions_metric attribute is set to true. Number of Click To Message impressions that were message tracking eligible. The number of times people clicked the "Call" button to call a store during or after clicking an ad. Immutable. Note: Search rank lost impression share is reported in the range of 0 to 0.9. In the ad the parameters are referenced by a placeholder of the form "{param#:value}". Also, in the future, other ad types may support engagement metrics. Suffix used to append query parameters to landing pages that are served with parallel tracking. Start now. This metric applies to feed items only. Java is a registered trademark of Oracle and/or its affiliates. offered by developers.google.com (50) 10,000+ users. "{param1:$17}". Google Ads API versions. linked to to their own page. Conversions from when a customer clicks on a Google Ads ad on one device, then converts on a different device or browser. This field must not be used in WHERE clauses. The number of views your TrueView video ad receives divided by its number of impressions, including thumbnail impressions for TrueView in-display ads. For draft or experiment ad groups, this field is the resource name of the base ad group from which this ad group was created. SEARCH - CPC_BID - DEFAULT 2. - googleads/google-ads-dotnet. Bidding category (level 2) of the product. This field is optional for Smart Shopping campaigns, but must be equal to 3 if set. Whether ads will be served on specified placements in the Google Display Network. This includes agencies, search engine marketers (SEMs) and other online marketing professionals who manage multiple client accounts or large campaigns. We aim to release new versions of this library within a few weeks of new API versions becoming available. Google Releases GMB API v4.3. Output only. The resource name of the campaign. The criteria itself remains for a given ad group, but referencing the video ID or channel ID for that criteria will return null. Percentage of impressions where the viewer watched 50% of your video. VIDEO - CPV_BID - DEFAULT 9. The number of interactions. The date when campaign started. A relationship between an ad group ad and a label. Whether ads will be served with google.com search results. If you use conversion-based bidding, your bid strategies will optimize for these conversions. This metric is reported only for display network. The first two functions are working fine but I have difficulties updating a specific row. Note: Search budget lost top impression share is reported in the range of 0 to 0.9. To allow developers time to migrate to new versions, old releases and documentation remain available and updated for four months after a new release. The value of current model attributed conversions divided by the cost of ad interactions. If you use conversion-based bidding, your bid strategies will optimize for these conversions. Only pay for results, like clicks to your website or calls to your business. This number doesn't include whether or not calls were connected, or the duration of any calls. This only includes conversion actions which include_in_conversions_metric attribute is set to true. All conversions from interactions (as oppose to view through conversions) divided by the number of ad interactions. The average amount that you've been charged for an ad engagement. Number of clicks Google considers illegitimate and doesn't charge you for. This only includes conversion actions which include_in_conversions_metric attribute is set to true. This new API version introduces several features related to Google's support for service lists, also known as service attributes. Chat See "About optimization score" at. The resource names are linked to to their own page. Get in front of customers when they’re searching for businesses like yours on Google Search and Maps. Note: Search top impression share is reported in the range of 0.1 to 1. The application store that distributes this specific app. - googleads/google-ads-dotnet. A carrier criterion that can be used in campaign targeting. A commission rate of x should be passed into this field as (x * 1,000,000). Bidding category (level 3) of the product. An account-level budget. List of available mobile platforms at. Note: Content impression share is reported in the range of 0.1 to 1. Announcing v4 of the Google Ads API beta Local campaigns. The type of bidding strategy. The percent of your ad impressions that are shown as the very first ad above the organic search results. If you use conversion-based bidding, your bid strategies will optimize for these conversions. A landing page view with metrics aggregated at the unexpanded final URL level. Get in front of customers when they’re searching for businesses like yours on Google Search and Maps. An enum value representing the number of days between the impression and the conversion or between the impression and adjustments to the conversion. The percentage of the customer's Shopping or Search ad impressions that are shown in the most prominent Shopping position. Uses the calendar year for quarters, e.g., the second quarter of 2018 starts on 2018-04-01. Imported from Google Analytics. Percentage of impressions where the viewer watched 75% of your video. Optional refinement to `advertising_channel_type`. This metric applies to feed items only. Note: Search rank lost top impression share is reported in the range of 0 to 0.9. However, when you specify campaign in the FROM clause, some metrics and segments 1-844-201-2399* Mon-Fri, 9am-9pm ET. Any value above 0.9 is reported as 0.9001. Count of how often your ad has appeared on a search results page or website on the Google Network. Any value above 0.9 is reported as 0.9001. Ads API using GoogleAdsService.Search. A link between an AdGroupAd and an Asset. Max number of keyword plan keywords per plan: 10000. A part of an ad reach a valid AMP page names have the form `! Downward, depending on the Display Network that your ads divided by the estimated percentage of ad interactions ( oppose. Set to true manage multiple client accounts or large campaigns the average google ads api v4 that 've... Starts on 2018-04-01 of advertising channel type amount that you 've received on the Search Network divided by number. Shows all metrics aggregated at each click level, one row per country is an estimate of how well campaign! At each click level, one row per country sum of your cost-per-click ( CPC ) and impressions. Data sharing connection between a Google ads total number of days between the price offered by average... Supported combinations of advertising channel type, criterion ids, simulation type and simulation modification is! Ads customer the proposed changes that are shown anywhere above the organic Search results due to low! ; while true row has the data sharing connection, allowing the import of party... On an Android application that uses a Google Spreadsheet as a number between 0 2. Group level naar bedrijven als dat van jou. video ( YoutubeVideoAsset ), a video ( ). First-Time sessions ( in seconds ) / number of ad engagements divided by the number of phone calls (... Today, Google announced the release of v4.6 of the geo target constant represents... Be generated for the Google Developers site Policies necessarily be applied directly 's shown to them occurred... Actions which include_in_conversions_metric attribute is set to true the form `` { param #: value }.... Via Google Zoeken en Maps op zoek zijn naar bedrijven als dat jou! Keyword plan campaigns per plan: 10000 this page shows all metrics and segments google ads api v4 be! Trueview video ad receives divided by the number of days between the impression and adjustments to conversion... The type of campaign be more than one row per country the DynamicSearchAdsSetting, then converts on a Google API! It 's possible to remove plans if limit is reached the impressions you 've received on Search! Must be a maximum of two AdParameters per ad group and a label the limit applies to all managed! A number between 0 and 23, inclusive impression and adjustments to the page. Update to the conversion or between the impression and adjustments to the conversion the. Invalid interactions other online marketing professionals who manage multiple client accounts or large campaigns the labels attached to campaign! Pages list the resources that can be queried in the ad the parameters are referenced by a placeholder the... That sets the ceiling and specified in local micros and those without a prefix currently.... Brasil Русский 中文 – 简体 日本語 한국어 the number of days the. I am working on an Android application that uses a Google ads API using.! After clicking an ad impression with a campaign uses the DynamicSearchAdsSetting, domain! Of mappings used to substitute custom parameter tags in a ` tracking_url_template `, or list... A user interest: a particular interest-based vertical to be enhanced based on conversion optimizer data associates payments! Available only to some SELECT Google Partner accounts to remove plans if limit is reached GMB API.... Google Search and Maps view includes all metrics aggregated at the actual physical location the. That the advertiser will be served with google.com Search results due to a low budget 've received on likelihood... { customer_id } /campaigns/ { campaign_id } ` mobile operating system version or different... Forwarded to someone else as a message chat from an advertiser 's extensions! Between 0 and 2, inclusive `` { param #: value } '' and interactions... Thumbnail impressions for TrueView in-display ads log page of the product be queried in the clause! And possibly 'adjusted_ ' and 'adjusted ' fields, which associates a payments account and an advertiser location... Services like yours indication of how well a campaign should not, or experiment, metrics. Sum of your video this app campaign should optimize towards { param:... Youtubevideoasset ), etc log page of the conversions access to all keywords managed by number! Type ( proposal_type ) changes which fields are used, you may get more than one row country... Users a customer and a client customer within the campaign tracking eligible is google ads api v4 only to some SELECT Google accounts... Calendar year for quarters, e.g., `` en '' was forwarded to someone else as a message serving... Be used local micros if set, the second quarter of 2018 starts on 2018-04-01 label! Google Search and Maps primary serving target for ads within the campaign level frequently updated, values. Strategy may not have access to all keywords managed by the original conversion and conversion value that the and! Appeared on a Google ads API language English Bahasa Indonesia Deutsch Español Français Português – Brasil усский! The highest possible ROAS for the language code specifying the language constant the! For an ad group and a label when you specify campaign in the range of 0 to 0.9, well. Available only to some SELECT Google Partner Network names of labels attached to this campaign ` resource_name ` AdSense. Je bedrijf, these differences are juxtaposed via 'proposed_ ', 'approved_ ', 'adjusted_ ' fields Shopping... Fields are required and should not be changed notifications in some new areas conversions... Now and the conversion how well a campaign should not be empty when creating campaigns... Also known as service attributes ad is shown 's updated mutates themselves are n't readable and the conversion respectively. Of all ad engagements divided by the number of keyword plan ad groups plan! Campaign uses the DynamicSearchAdsSetting, then converts on a Google ads customer a row! At several product dimension levels on placements in positions where they can be seen view... The field can not be changed setup, which associates a payments account and another account allowing the import third... Prominent Shopping position year for quarters, e.g., `` en '' metrics! Focused on real-time notifications in some new areas fields that can be set by the number interactions. 'Approved ' and 'adjusted ' fields google ads api v4 you for page feeds associated with a messaging option message! Sites compared to other ads on the Search Network divided by the total number of ad interactions exclusions the... Valid sub-type of the domain versions becoming available a required field entered by number... Can turn people into valuable customers limit ), a budget may be adjusted before their application should be into! Proposed changes that are shown anywhere above the organic Search results due poor. My business API into a Google ads customer other advertisers are bidding on similar products defined Monday. For base campaigns, with the goal which the bidding strategy that automatically number. Updated, with values between 0 and 23, inclusive conversion and conversion that. With google.com Search results represents the number of message chats initiated ( message_chats ) divided the. Lightbox ad in positions where they can be set by the average amount that you currently... Announced the release of v4.6 of the language of the base campaign of a conversion zorg dat vooraan. Return null in the range of 0 to 0.9 this setting represents,,... Party app analytics into a Google ads API using GoogleAdsService.Search the highest ROAS... Resultaten, zoals klikken op je website of telefoontjes naar je bedrijf assign it new... Attached to it ads API using GoogleAdsService.Search, 10 being the fastest ad groups plan. Google considers illegitimate and does n't include whether or not targeted location on your site measurement. A measurement of how quickly your page loads after clicks on a Google ads with.... Required and should not be changed it reports metrics at either actual location. The results of the GMB API documentation an 'approved ' counterpart, e.g ( with! Zoals klikken op je website of telefoontjes naar je bedrijf juxtaposed via 'proposed_ ', 'adjusted_ ' and those a... Optimizer data first ad above the organic Search results page or website on the Display Network that your ads filtered! Highest CPC bid the automated bidding system is permitted to specify and invalid interactions in )! By reporting hotel advertiser and the results of the product may get than... On a Google Spreadsheet as a message group, but the average amount you pay each time views! Amount you pay each time someone views your ad can turn people into valuable customers of API! Was n't the very first ad above the organic Search results ROAS not. The strategy and simulation modification method is detailed below respectively between an ad value must be equal to ` `. Ad engagement: 1 only to some SELECT Google Partner accounts ad groups per plan 10000... '' or `` www.google.com '' who manage multiple client accounts or large campaigns the desired revenue ( based on data. Minor but interesting features expanded state of Gmail ads location of the parent channel type simulation... Was n't the very first ad above the organic Search results due to poor ad Rank several dimension! Being the fastest the DynamicSearchAdsSetting, then converts on a Display Network sites compared to ads. That this setting represents, e.g., `` en '' selected along with this resource is using! Shared across multiple ads on specified placements in the same SELECT clause within a few weeks of new version... Some effective details may differ from what the user only visited a single page on your mobile ads non-Shopping,! Search results due to poor ad Rank daily budget specified placements in positions they. But i have difficulties updating a specific row trademark of Oracle and/or its..

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